Opinion: Advertising in O&P Business News with Prices

Marty Mandelbaum

Description

Title:

Opinion: Advertising in O&P Business News with Prices

Creator:

Marty Mandelbaum

Date:

7/3/2008

Text:

In my humble opinion, I feel that the Business News should eliminate publishing pricing in advertisements. These magazines are read by other allied health professionals, patients and managed care organizations. The sale or promotional prices advertised could be misleading to patients and payors and not account for other costs involved in providing services. Manufacturers and suppliers could advertise via mail or internet directly to providers to promote their sales.
I am interested in hearing other opinions and will post summary of responses.
Sent from my Verizon Wireless BlackBerry

                          

Citation

Marty Mandelbaum, “Opinion: Advertising in O&P Business News with Prices,” Digital Resource Foundation for Orthotics and Prosthetics, accessed November 22, 2024, https://library.drfop.org/items/show/229590.