Ossur Affiliated Facilities Program
Michelle Hamilton
Description
Collection
Title:
Ossur Affiliated Facilities Program
Creator:
Michelle Hamilton
Date:
6/4/2003
Text:
In response to your questions and comments, we encourage you to learn the
facts about the Ossur Affiliated Facilities program, which was announced
earlier this year. It has been featured on our website for several months,
was introduced at the AAOP meeting in San Diego in March with a dedicated
booth, press releases have been sent to all major trade and consumer
journals and advertisements have been running since April. OandP.com ran
the press release on April 28th.
The program gives O&P businesses the opportunity to use the power of
professional marketing without incurring the prohibitive marketing costs.
It is Ossur's conviction that promoting a program such as this is
beneficial for the amputee, advantageous for referring professionals, and
good for the O&P industry as a whole. In-depth articles detailing the Ossur
Affiliated Program are scheduled to be published in upcoming issues of O&P
Business News and the O&P Edge.
Furthermore, although Ossur is not a covered entity under HIPAA, we take
patient privacy requirements very seriously. We have spent considerable
time and effort ensuring our mailing list is within the letter of HIPAA
regulations and offer those on our mailing list the opportunity to opt-out
to make certain we are within the spirit of the regulations.
Michelle Hamilton
Director, Marketing and Public Relations
Ossur North America
facts about the Ossur Affiliated Facilities program, which was announced
earlier this year. It has been featured on our website for several months,
was introduced at the AAOP meeting in San Diego in March with a dedicated
booth, press releases have been sent to all major trade and consumer
journals and advertisements have been running since April. OandP.com ran
the press release on April 28th.
The program gives O&P businesses the opportunity to use the power of
professional marketing without incurring the prohibitive marketing costs.
It is Ossur's conviction that promoting a program such as this is
beneficial for the amputee, advantageous for referring professionals, and
good for the O&P industry as a whole. In-depth articles detailing the Ossur
Affiliated Program are scheduled to be published in upcoming issues of O&P
Business News and the O&P Edge.
Furthermore, although Ossur is not a covered entity under HIPAA, we take
patient privacy requirements very seriously. We have spent considerable
time and effort ensuring our mailing list is within the letter of HIPAA
regulations and offer those on our mailing list the opportunity to opt-out
to make certain we are within the spirit of the regulations.
Michelle Hamilton
Director, Marketing and Public Relations
Ossur North America
Citation
Michelle Hamilton, “Ossur Affiliated Facilities Program,” Digital Resource Foundation for Orthotics and Prosthetics, accessed November 6, 2024, https://library.drfop.org/items/show/221302.
